Are you looking to engage your donors more effectively and create deeper relationships with them? You’re in luck. This episode is sponsored by my friends at Instil, a holistic donor relationship management platform on a mission to revolutionize nonprofit technology. We are hosting a free webinar to show you how to manage donor communications in the digital age, using technology and social media. Our goal is to build long-term donor loyalty in a short-term world. Learn more at www.jcsocialmarketing.com/instil
My guest this week is Katherine Watier Ong, owner of WO Strategies LLC, a boutique organic traffic consultancy. Katherine is the brains behind many successful marketing campaigns, including:
AI tools to help you create content that could rank:
https://www.keywordinsights.ai
https://www.neuraltext.com/
https://www.frase.io
Other resources:
Search Intent Tutorial
SEO for Associations
SEO boot camp Course
Video SEO - A Guide to the Essentials
Free SEO tools:
https://ahrefs.com/free-seo-tools
https://www.semrush.com/features/site-audit/
https://keywordtool.io/
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts